Editor’s Message CSANews© is published four times a year and is Copyright WINTER 2018 by Medipac International Communications Inc., 180 Lesmill Road, Toronto, Ontario M3B 2T5. (416)441-7000. Subscription Price: $9.95 Canada; $20.00 U.S. and foreign. Single copy: $3.95. Prices include tax. Published by Medipac International Communications Inc. Opinions expressed are those of the writers and are not necessarily those of the CSA, Medipac International Communications Inc. or its affiliates, their Directors, Officers, or other employees or agents. Canadian Publications Mail Product Sales Agreement No: 40063603. ISSN No: 1195-2393 Dave Hunter Barb & Ron Kroll Dr. Robert MacMillan David McPherson Andrew Moore-Crispin Robert Wiersema Rex Vogel Judith Adam Gabrielle Bauer Donna Carter Michael Coren Jennifer Cox Shari Darling James Dolan Karen Huestis Ron Steeves John Foster Garry McDonald Rod Seiling Bob Slack James Leroux Robert Herman Ted Popel Wendy Caban Michael MacKenzie Wallace Weylie President First Vice-President Second Vice-President Treasurer Secretary Past President Director Director Director Director Executive Director Legal Counsel CSA BOARD OF DIRECTORS Editor CSA Editor President Art Director Director of Sales Director of Operations Marketing & Events Specialist J. Ross Quigley Karen Huestis Christopher Davidge Peter Prusa Neville B. Levin Paula McGovern Fran Castricone WINTER 2018 | ISSUE 109 CONTRIBUTING EDITORS We acknowledge the support of the Government of Canada. Just another day…another dollar. Well, not quite – actually, it was $30.8 billion dollars. That’s with a “B.” That was the total sales inONEDAY for the Chinese special day called “Single’s Day.” Some bright young (or old) person came up with the idea as a counterpoint to Valentine’s Day. Not everyone has a valentine and many people felt left out in the cold. Single’s Day has obviously become an unbelievable success. The idea is to go and buy a Valentine’s gift for yourself. Who could possibly deny themselves the chance to buy a guilt-free present. I love the idea of Single’s Day, even if you do have a valentine. We should put that in some perspective, though. Black Friday, the day after Thanksgiving, is the largest sales day in the United States. Total sales – a measly $3.5 billion – still with a “B.” I find that incredible and I would imagine that we will all have a new Single’s Day to celebrate at some point very soon. It will require some imagination to make it as popular as the Chinese have done. Their day is on November 11 each year and that is our Remembrance Day. Perhaps February 26. That’s my birthday and a suitable period following Valentine’s Day, so as not to interfere with that celebration. Everyone in Canada thinks that Boxing Day is our big shopping day of the year. Wrong! Our copycat Black Friday is becoming very successful, however. The sales are just under $1 billion and climbing every year. And Boxing Day – just a tad over half-a-billion dollars. What??? And the busiest shopping day is…December 23, according to the people at Interac − just a tad OVER $1 billion dollars. You last-minute shoppers, like me, must drive our retailers nuts. No wonder there are no parking spaces at the mall when I buy that very thoughtful last-second gift. I think that we should all make our new Single’s Day tomorrow, and treat ourselves and perhaps buy a little something for those less fortunate than ourselves. Have a wonderful holiday season and a New Year that is as successful as Single’s Day. May you always live in Asgard! J. Ross Quigley Editor Merv Magus Illustrator CSANews | WINTER 2018 | 3
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